Communications Timeline


Download a Comprehensive Communication Guide to Prepare for Great Give Palm Beach and Martin Counties!



Major Milestones

The Great Give Palm Beach and Martin Counties Team will:

  • Encourage nonprofits to sign up for Great Give Palm Beach and Martin Counties
  • Network with and recruit local community nonprofit leaders to expand and amplify Great Give Palm Beach and Martin Counties’s message to nonprofits, donors, and other general supporters

You should:

  • Sign up for Great Give Palm Beach and Martin Counties and customize your profile
  • Assemble your Great Give Palm Beach and Martin Counties team and involve them in planning how your Great Give Palm Beach and Martin Counties campaign will complement your annual fundraising strategy
  • Attend a webinar to learn about Great Give Palm Beach and Martin Counties, how to promote your Great Give Palm Beach and Martin Counties campaign, and how to recruit and utilize peer-to-peer fundraisers
  • Discover all the resources available for you to use in your nonprofit toolkit (email marketing, social media posts, graphics, planning guide, and more!)

The Great Give Palm Beach and Martin Counties Team will:

  • Work with local newspapers, radio stations, and other media outlets to continue spreading the word to a wider audience about Great Give Palm Beach and Martin Counties
  • Continue offering trainings to nonprofits participating in Great Give Palm Beach and Martin Counties, and those interested in the opportunity, on giving day best practices.
  • Develop content for nonprofit’s participating in Great Give Palm Beach and Martin Counties to use, and for use on #GreatGive424 social media pages, Facebook and Twitter.

You should:

  • Craft your campaign story. How are you celebrating Great Give Palm Beach and Martin Counties? How will you use the funds raised during Great Give Palm Beach and Martin Counties? Why should donors give to you on Great Give Palm Beach and Martin Counties?
  • Recruit fundraising champions for your campaign. You can use your Board, volunteers, or staff!
  • Let your volunteers know you’re participating in Great Give Palm Beach and Martin Counties and you need their help in extra special ways! Give them meaningful assignments to fully engage them.
  • Develop your messaging plan for the next 2 months to ensure your donors know you are participating in Great Give Palm Beach and Martin Counties on April 24th. Download the email and social media timelines in the Nonprofit Toolkit to get a head start!


The Great Give Palm Beach and Martin Counties Team will:

  • Provide more resources to local community nonprofit leaders to expand and amplify Great Give Palm Beach and Martin Counties’s message to nonprofits, donors, and other general supporters
  • Continue promoting Great Give Palm Beach and Martin Counties to nonprofits across the region

You should:

  • Send out a save the date email and social media post to all of your supporters! Download the Great Give Palm Beach and Martin Counties “Save the Date” graphic from the Nonprofit Toolkit to make sure your messages stand out!
  • Host a fundraising champion kick-off party to teach your fundraising champions best practices on fundraising!

The Great Give Palm Beach and Martin Counties Team will:

  • Heavily promote Great Give Palm Beach and Martin Counties to all media outlets across the region
  • Finalize partnerships with local businesses to benefit every nonprofit participating in Great Give Palm Beach and Martin Counties

You should:

  • Post on social media regularly about Great Give Palm Beach and Martin Counties, using the hashtag #GreatGive424
  • Email your supporters with additional details about Great Give Palm Beach and Martin Counties. How do they give? Why should they give? When should they give?
  • Ensure your campaign story and messaging are ready to go. Make a test donation to make sure you understand the process.


The Great Give Palm Beach and Martin Counties Team will:

  • Heavily promote Great Give Palm Beach and Martin Counties to all media outlets across the region
  • Provide 24-hour support to all nonprofits and their supporters

You should:

  • Post on social media regularly about Great Give Palm Beach and Martin Counties, using the hashtag #GreatGive424
  • Email your supporters with updates and how they can help your Great Give Palm Beach and Martin Counties campaign
  • Thank your supporters in real-time on social media, in emails, or give them a call!
  • Celebrate!

The Great Give Palm Beach and Martin Counties Team will:

  • Share statistics from Great Give Palm Beach and Martin Counties, including nonprofit success stories, and describe the powerful change that will happen as a result of the generous donations to local nonprofits.

You should:

  • Share the results from your Great Give Palm Beach and Martin Counties participation and what those results mean.
  • Thank your donors and let them know exactly what their donations mean for your program.
  • Send handwritten notes to your fundraising champions and your Board for their assistance.
  • Send periodic updates on how the donations you received are being used. Keep your donors engaged by letting them know how their money is benefiting your organization and your cause.
  • Engage with your donors on GiveGab after Great Give Palm Beach and Martin Counties by posting volunteer opportunities, fundraising, and hosting events!